BrightRidge Invites Customers to ‘Take A Load Off’

At BrightRidge, ‘Take A Load Off’ isn’t just a folksy greeting; it’s what thousands of the utility’s customers have been doing, via their water heaters, since 2013. Eric Egan, chief data officer at BrightRidge, estimates the TALO program saved the Johnson City, TN-based utility more than $236,213 in 2018 and will save it nearly $7 million through 2031. Reducing cost is “critical as we look to keep costs down for our customers,” said BrightRidge CEO Jeff Dykes. BrightRidge started the TALO